Rohit

Result-driven Web Developer & Digital Marketing Specialist with 3+ years of experience in building high-converting websites, automated scraping/posting tools, and scaling organic/paid search campaigns. Expertise in SEO, Meta/Google Ads, and custom web applications (PHP, Python, WordPress) that drive qualified leads and measurable ROI.

SEO Specialist & Developer at Razor Infotech (2024-07 – Present)

• Designed and deployed responsive WordPress and PHP sites optimized for high speed and seamless user experience.
• Formulated local SEO strategies across target regions to capture high-intent leads and dominate local search results.
• Tracked and analyzed user journeys using GA4 and Google Tag Manager to continuously optimize campaign landing pages.

Digital Marketing & Web Development Specialist at Traffic Tail (2023-02 – 2024-06)

• Engineered custom lead generation funnels and web platforms, boosting lead capture rates by 35%.
• Managed high-budget Meta & Google Ad campaigns, maintaining an optimal Cost Per Lead (CPL) and maximizing ROI.
• Developed automated scripts using Python to streamline workflow efficiency, data collection, and reporting routines.
• Conducted comprehensive SEO audits and executed technical fixes, resulting in a 50%+ increase in organic traffic across core service keywords.

Web Developer & SEO Specialist at Freelance

• Delivered 45+ websites in WordPress and PHP for independent clients across varied industries.
• Applied advanced technical SEO techniques across competitive niches, including Airlines and Tech Products.

Bachelor of Computer Applications – Jamia Hamdard University (2024-09)

BA (Hons) – Delhi University (2021-09 – 2023-09)